WHO
Dr Kluge, WHO Regional Director for Europe, inaugurates WHO’s first-ever standing Technical Advisory Group on risk communication, community engagement and infodemic management.
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Informing an evidence-based approach to risk communication, community engagement and infodemic management (RCCE-IM)

As a scientific organization, WHO is committed to basing its actions and advice on evidence. This includes its work on risk communication, community engagement and infodemic management (RCCE-IM), which is an evidence-based public health intervention. As such, it requires a strategic, evidence-informed approach, which incorporates data and insights, including those from the worlds of research and academia.  

In this context, WHO/Europe has fostered evidence-informed RCCE-IM to underpin policy-making by:  

  1. establishing a Technical Advisory Group on RCCE-IM, and supporting peer-to-peer learning and exchange of best practice among RCCE-IM practitioners;
  2. collaborating with academic institutions to embed RCCE-IM in university curricula;
  3. calculating the return on investment from investing in RCCE; and
  4. mainstreaming measuring, evaluation and learning for RCCE-IM decision-making.

RCCE-IM

Guidance documents and implementation tools